Terms of Use

Thank you for visiting our website, mobile website, or mobile application ("app") (collectively, the "Platform").

Labatt Brewing Company Limited, Anheuser-Busch InBev and our subsidiary and affiliated entities, which include different brands, ("we", "us" or "our") value and respect your privacy. This Privacy Policy describes how our brands collect, use, disclose and protect information when you visit or use our Platform, or otherwise interact with us.

Intended for Adults

The Platform is not directed to, and we do not knowingly collect personal information from, persons under the age of majority in their jurisdiction of residence. If you are under the age of majority and have entered this Platform by providing a false date of birth, you must immediately leave this Platform. Under no circumstances may you use this Platform or submit personal information to us if you are under the age of majority.

Collection and Use of Personal Information

Below are examples of how we collect and use personal information on our Platform.

Visit our Platform

In order to access our Platform, we may require you to enter your date of birth and jurisdiction of residence to verify that you are the age of majority in your jurisdiction of residence in order to meet regulatory requirements.

Create an Account

To access and use our Platform, you may be required to create an account. When you create an account, we may collect personal information such as your first and last name, email address, birth date, gender (optional) and a password that you create. We use this information to create and administer your account and to provide the products and services you request. We strongly recommend that you do not disclose your password to anyone. We will never ask you for your password in any unsolicited communication (such as letters, phone calls or email messages). If you become aware of any unauthorized access to or use of your account, you are required to notify us immediately.

Purchase Products and Services

If you are making a purchase on the Platform, we (or our authorized third-party payment processor) may collect payment information (including billing address, credit card number, expiry data and CVV code) in order to process the transaction. In such event, it is our policy to redirect you to a payment processing portal hosted by a third-party payment processor. Please read the privacy policy on our payment processor's website regarding the use, storage and protection of your credit card information before submitting any payment information.

Marketing

If you choose to sign-up for or engage with our marketing communications, we may send you special offers, e-blasts, and information about other services that we believe may be of interest to you. We will collect certain information such as your name, date of birth (to verify your age), postal code (to verify your jurisdiction of residence) and email address. If you no longer wish to receive these communications, you may unsubscribe any time by clicking the "unsubscribe" link at the bottom of the email or by contacting us at the contact information under "Contact Us" below. Please note that you may continue to receive certain transactional or account-related communications from us.

If you engage with any organic content, sponsored content and advertising content on social and digital channels such as engaging with an influencer's post, "liking" our posts, or watching content we've posted, we may collect information (e.g. likes, shares, and comments) for the purposes of evaluating the effectiveness of our marketing campaign, targeting future content in more relevant ways, or improving future marketing efforts.

We may also use services provided by third-party platforms (such as social media and other websites) to serve targeted advertisements on such platforms to you or others, and we may provide a hashed version of your email address or other information to the platform provider for such purposes. To opt-out of the use of your information for such purposes, please send a request using any of the methods set forth in the Contact Us section below.

Location Information

With your consent, we may collect your location information by accessing your device's GPS coordinates so that we can provide you with location-based services. You can opt-out of location tracking at any time by turning off your location services for the Platform in the settings of your device.

Push Notifications

If you provide your consent to receive push notifications, we may display push notifications on your mobile device such as welcome messages, product features and promotional offers. If you wish to stop receiving push notifications from us, you can turn off push notifications for the Platform in the settings of your device.

Contests, Promotions and Redemptions

When you enter a contest or participate in a promotion, we may collect your name, date of birth, address, phone number, email address, and other information you provide. We use this information to administer your participation in the contest or promotion and fulfil your prize. We may collect this information through our Platform or different devices, such as a tablet or other mobile device, including at events or venues as part of an on-site promotion or offline using forms or paper entries.

When you purchase a product or service you may also be provided with a redemption code that you can enter on our website or mobile website along with other information such as your name and email address to redeem promotional merchandise or services. In addition to using this information for your participation in a contest or promotion, we may also use it for the purposes of evaluating the effectiveness of a contest or promotion, targeting future marketing content in more relevant ways, or improving future marketing efforts.

Contact Us

When you contact us with a comment or question through email, telephone, or the Contact Us form on our Platform, you may provide information that identifies you, such as your name, email, address, birth date or telephone number, along with additional information we need to help us promptly respond. We may retain this information to assist you in the future and to improve our products and services and to customize your experience with us, including to help us diagnose problems with our server or other technical issues relating to the performance of the Platform.

Business Partners

We may collect information about you from third parties such as from our business partners. We may use this information to conduct research and analysis, improve our marketing efforts, inform product development and innovation, and for supply and logistics improvements. We and our business partners may combine information that we have collected offline with information we collect online and across different devices over time.

Community Forums/Public Spaces

We may collect information you post on a public space such as a community forum on the Platform. Note about third-party uses: If you voluntarily disclose personal information (e.g., name, email address, personal photographs) in a community forum, such information may be collected and used by others and may result in unsolicited messages from other parties. We have no control over this type use of your personal information and are not responsible for that use. Please exercise caution before sharing any personal information.

Careers

If you apply for a job with us, you may provide us with certain personal information about yourself, such as information contained in a resume, cover letter, or similar employment-related materials. We use this information for the purpose of processing and responding to your application for current and future career opportunities.

For any other purpose as otherwise required or permitted by law or as stated at the time you provide your information.

Information About Our Platform

Visiting our Platform

In general, you can visit our Platform without telling us who you are or submitting any personal information. However, we collect the IP (Internet protocol) addresses of all visitors to our Platform as well as other related information such as page requests, browser type, device identifier (if you are using our mobile app), operating system and average time spent on our Platform. We use this information to help us understand our Platform activity and to monitor and improve our Platform.

App Usage Information & Analytics

As with many apps, certain limited data is required for the app to function on your device. This data includes the type of device hardware and operating system, unique device identifier, IP address, language settings, and the date and time the app accesses our servers. We use this information to help us understand the activity on our app, to monitor and improve our app, and to tailor your in-app experience. In addition, we may use third party service providers to collect analytical information about your use of the app, such as the app features used and time spent on the app, to help us tailor your in-app experience, improve our products and the quality of our app, and to manage and analyze data in order to better understand our users.

Cookies

We use certain standard web measurement and tracking technologies such as "cookies," web server logs, web beacons (also known as "action tags" or "one pixel .gif files"), clear GIFs or other statistics programs. A "cookie" is a tiny element of data that our website sends to a user's browser, which may then be stored on the user's hard drive so that we can recognize the user's computer or device when they return. We do this on our Platform (including mobile apps) and in emails that we send to you. We collect information about users over time when you use this Platform (including mobile apps). We have third parties collect information this way, as well. Your browser may have an option that allows you to accept cookies, reject cookies, or receive notification when a cookie is sent, but you should note that the use of restrictive browser settings may limit your use of the Platform.

Unlawful Behavior

You agree and confirm that you will not use this app/website to do anything that causes any harm or that is illegal or otherwise unlawful, including without limitation communicating or transmitting any hateful, harassing, pornographic, obscene, profane, defamatory, libelous or threatening material, or material which constitutes or may encourage conduct that would be considered a criminal offense, give rise to civil liability, promote the excessive, irresponsible or underage consumption of alcohol, or otherwise violate any law or regulation.

If this app/website contains integrated social media content, news feeds, bulletin boards, chat rooms, email, comment sections, or other message or communication functions (collectively, Forums), you agree to use the Forums only to send and receive material or post content that shall not, in any manner or to any extent, do any of the following:

• commit any criminal or quasi-criminal offence including, without limitation, any pornography, hate, assault, or economic crime whatsoever;
• defame, abuse, harass, stalk, threaten or otherwise violate the legal rights of others;
• publish, post, distribute or disseminate any defamatory, infringing, obscene, indecent or unlawful material or information;
• infringe, contravene, breach or otherwise interfere with or harm the rights of any other person including, without limitation, any contractual, personality, confidentiality, privacy, moral, statutory, common law or intellectual property rights;
• upload files that contain viruses, corrupted files, or any other similar software or programs that may damage the operation of a computer or mobile device;
• delete any author attributions, trademarks, trade names, logos, legal notices or proprietary designations or labels in any file;
• falsify the origin or source of software, information or other material;
• advertise or offer to sell any goods or services, or conduct or forward any surveys, contests, or chain letters; and
• download any file posted by another user that you know (or reasonably should know) cannot be legally distributed in such manner.

You acknowledge and agree that all Forums are public. You acknowledge that chats, comments, postings, conferences, social media integrations and other communications by other users are not monitored, screened, sanctioned, approved or endorsed by us, and shall not be considered as such.

Hyperlinks

Although this app/website may be linked to other websites, we are not directly or indirectly implying any approval, association, sponsorship, endorsement or affiliation with the linked website unless we specifically say so in writing. You acknowledge and agree that we have not reviewed linked websites and we are not responsible for the content of any website which is not hosted by us. Following links to other websites is at your own discretion and risk.

No Warranty on Contents, Information and Materials

Although the content in this app/website is based upon reasonably current information and we make reasonable efforts to ensure that it is correct, accuracy cannot be guaranteed. For some information on this app/website, we rely on other entities to provide content without any direct or independent authentication, verification, assessment or validation by us. You are solely and exclusively responsible for evaluating all information for yourself. The information included in this app/website does not constitute, and shall not be considered, our advice, recommendation or endorsement.

Exclusions and Limitations of Liability

You agree that we are not responsible for any incorrect or inaccurate information, whether caused by other users, or by the equipment or programming of this app/website, or by any technical or human error which may occur. You agree that we are not responsible for any potential impact of any of the above-noted circumstances upon your participation in contests or promotions through the app/website.

We are not responsible for any problems or technical malfunction of any telephone network or lines, wireless connections, mobile or cloud services, computer online systems, servers or providers, computer equipment, software, or failure of email or other communication, or any combination of these or other factors.

If, for any reason, this app/website is not capable of running as planned, including by reason of infection by computer virus, bugs, tampering, unauthorized intervention, data breach, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity or proper conduct of this app/website, we reserve our rights to cancel, terminate, modify or suspend the app services or website indefinitely or take any other action we deem necessary to protect our interests.

Release and Indemnity for Claims

Applicable Law, Jurisdiction and Dispute Resolution

You acknowledge and agree that this app/website (including all transactions, contests, promotions or services offered or effected through it) and these contractual terms shall be construed and evaluated according to the laws of the Province of Ontario and the Federal laws of Canada applicable therein. You hereby agree and confirm that your use of this app/website and all of the communications, transmissions and transactions associated with it shall be deemed to occur in the Province of Ontario.

You hereby irrevocably submit to the exclusive jurisdiction of the courts of the Province of Ontario as the proper and most convenient forum for any dispute arising from your use of this app/website. You acknowledge that any proceeding arising from your use of this app/website must be commenced in the City of Toronto in the Province of Ontario regardless of where you may be located and regardless of the application of any conflicts of law principles.

If you use this website from another jurisdiction, you are responsible for your compliance with any and all applicable local laws.

Language

English shall be the language of this app/website and all transactions occurring in connection with it. You waive any right to use and rely upon any other language or translations.

Il est de la volonté expresse des parties que le présent app/website et tous les affaires qui s'y rapportent soient rédigés en langue anglaise, exception faite des documents pour lesquels la loi exige l'usage exclusif du français.

Miscellaneous

You agree that if any part of these Terms of Use is determined to be invalid or unenforceable, the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the Terms of Use shall continue in full force and effect.